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How am I being tracked?

Accepting cookies, using public Wi-Fi, and even having a smart washing machine are just some of the ways people are making themselves 'trackable'.

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What are connected devices?

Connected devices

Internet of Things

Connected devices are physical objects that can connect with each other and other systems via the internet. It’s not just laptops, desktop computers, smartphones, and tablets that count as connected devices – more and more everyday objects are joining the list. For example, household appliances, heating and cooling systems, vehicles, smart doorbells, and security systems can all be connected devices.

Criminals

Criminals can exploit security vulnerabilities

Any device or object connected to the internet is susceptible to data theft and cyber attacks. Devices which are equipped with voice command capabilities can even listen to and record conversations.

Infographic sensitive data

What data is sensitive?

The most common sensitive data used online are banking details, credit card numbers, and user account information – e.g usernames and passwords. Other examples of sensitive data are your medical history, driver’s license information, National Insurance number, home address, phone number and date of birth.

'Free' Wi-Fi a significant risk

To access free Wi-Fi, you are often required to provide personal details such as email addresses, phone numbers, and social accounts. These can be used to gain insight into your habits and preferences and build targeted adverts specific to you.

24

feel their data is generally secure when using public Wi-Fi

12

use public Wi-Fi once a day

37

logged into their personal emails while using public Wi-Fi

25

have also filled in a form with personal details

Wi fi sharing

Wi-Fi tracking

Some networks may even track your location in future by automatically connecting your device to other networks run by the same provider.

Use a VPN to protect yourself when using Wi-Fi

Using a VPN creates an encrypted tunnel for your data, protects your online identity by hiding your IP address, and allows you to use public Wi-Fi hotspots safely.

How to become less trackable

Infograhic how to become less trackable

Fast, powerful and worry-free online protection

Using a VPN creates an encrypted tunnel for your data, protects your online identity by hiding your IP address, and allows you to use public Wi-Fi hotspots safely.

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