A tracker blocker is a tool that stops third-party trackers from following you around the internet and gathering data about you. How is it better than using a private browsing mode? It stops trackers as you browse, not after you close your browser. Using a separate tracker blocker tool will allow you to enjoy private browsing without sacrificing convenience.
You research a health condition once and then see ads for medicine and procedures for months. Sounds familiar? Blocking trackers prevents ads from following you around.
Online shops can use data gathered by trackers to serve you higher prices based on your recent purchases. If you block trackers, your spending habits will stay private.
IPs, location, devices and browsers used, time spent on websites, political views, family, food preferences, and lots of other information goes to form your digital profile. Block trackers to prevent it.