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How to successfully monetize your traffic with NordVPN
Everything you need to know about the NordVPN Affiliate Program.
Table of Contents
Great conversion rates with top commissions.
Your earnings depend on the sales you drive — and NordVPN has a significantly higher conversion rate than similar products. We pay for traffic from all around the world and offer some of the best commissions in the VPN market, with premium commissions offered to top partners.
Your commission
1-month offer
| New sign-up | 100% |
|---|---|
| Renewal | 30% |
All other plans
| New sign-up | 40% |
|---|---|
| Renewal | 30% |
We help you earn your commission
We want you to succeed. Your Partnership manager will support you at all times, you’ll get regular updates on cybersecurity trends, and receive all the help you need to integrate NordVPN into your content.
NordVPN content support
Our experts will help you with SEO, design, and CRO challenges.
Dedicated landing page
We provide a landing page optimized for conversion.
TV and YouTube ecosystem
We’ll drive demand through other channels, increasing your conversion rates.
How to get your audience interested in NordVPN
NordVPN is essential to online life
Use NordVPN for fast and secure streaming from legal sites whether you’re at home or traveling. Enjoy the benefits of your paid subscriptions from your home country anyplace, anytime.
NordVPN helps to protect users from prying eyes online by changing their IP addresses.
We secure online traffic through encryption, making it hard to spy on or hijack user data.
Available on all major operating systems, including smart TVs and routers.
Our Threat Protection Pro™ feature helps to block malware, ads, malicious sites, and trackers.
NordVPN is trusted by independent experts
PCMag: “Excellent,” Editors’ Choice VPN for two years in a row.
Forbes: Best VPN Overall.
WIRED: Best VPN Product for general use, with noteworthy speed and streaming capabilities.
TechAdvisor: Best overall VPN service of 2020, the only product to score a perfect 5/5.
Comparitech: #1 compared to others in speed, streaming, servers, and security.
NordVPN offers an abundance of benefits and features
It’s one of the fastest VPNs on the market.
Our NordLynx protocol (based on WireGuard*) combines top speeds with privacy.
No bandwidth or data limits for VPN traffic.
Connect up to 10 devices at once — protect your whole household with one account.
6800+ servers in 111 countries — more options to connect with less lag.
Specialty servers tailored to specific needs, such as P2P or extra security.
Threat Protection Pro™ helps to block malicious sites, ads, and trackers for extra peace of mind.
Meshnet connects devices remotely for more secure file sharing, team work, or LAN parties.
*WireGuard is a registered trademark of Jason A. Donenfeld.
NordVPN protects its users
We don’t track user activity.
We use diskless servers, which store no data or configurations on-site.
NordVPN is upgrading to colocated and 10Gbps servers.
The company uses customizable Kill Switch to protect users when their connection is disrupted.
Best of all? There is no risk in buying NordVPN.
We offer a 30-day money-back guarantee — all first-time buyers can get a full refund within 30 days of purchase, no questions asked. We accept all major payment methods, including cryptocurrencies.
How NordVPN compares to its competitors
Sometimes, you can just let the facts speak for themselves.
| |  |  |  |  |  |
|---|---|---|---|---|---|
| VPN servers | 6800+ | Not disclosed | Not disclosed | 8300+ | 6000+ |
| Malware scan for downloads | | | | | |
| Alerts about leaked credentials | | | | | |
| Phishing prevention | | | | | |
| Tracker and ad blocker | | | | | |
All data was collected as of September 16, 2024, from the official English-language websites, with the United States as the key location. For additional information or support, please contact us at support@nordvpn.com.
Disclaimer: NordVPN® is not endorsed, sponsored, affiliated with, or associated in any way with the competitors whose products it’s being compared to.
How to improve your conversion rate
Use a clear call to action
A strong CTA will rally your audience into action. Make it stick — it’s best to repeat CTAs several times throughout the content and use visual props (such as a simple button).
Don’t forget keywords
Using SEO keywords lets you reach beyond your immediate audience, attracting people who could benefit from NordVPN to your content.
How to integrate NordVPN into your content
1. Listen to your Partnership manager
Your dedicated Partnership manager will provide you with all the info you need and help you get a tracking link.
2. Pick the right tracking link
You don’t have to link straight to the order page — depending on your content, we can provide you with tracking links to other pages, such as our Sports or Streaming sections. To see which pages you can use, go to your “Affiliate Dashboard,” then click “Offers” > “All offers” > “NordVPN” > “Landing page.”
3. Add your link and promo code to the content
Insert your unique tracking link, promo code, and a strong call-to-action where appropriate. Your link and promo code should appear in the video itself, at the top of the video description, and in the pinned comment. Do not use additional URL shorteners — the extra redirect prevents us from tracking your traffic and sales effectively.
4. Follow the legal requirements
Don’t forget to mention that you earn commission through an affiliate program for referring NordVPN in your post, banner, or video. In addition to our legal requirements, make sure that you also follow the guidelines of the platform you’re using.
5. Get approval from us
Send the unpublished article or a link to your unlisted video for our approval at least 2 business days before going live.
How to get paid for your work
Earn more than $100
We can send you your earned commission when the collected amount exceeds $100.
Make a payment request
Send an email to payments@nordvpnmedia.com. Please note that payments are subject to a 40-day delay due to our 30-day money-back guarantee.
Choose your payment method
We can send the money to you by PayPal, arrange a direct wire transfer, or even pay you in cryptocurrencies.
To recap: The do’s and don’ts
Dos
Introduce NordVPN to your audience (here’s how a VPN works).
Mention that you are using NordVPN yourself.
Highlight two or more of NordVPN’s key benefits.
Show NordVPN’s website, app, or other assets (found here).
Use your unique tracking URL from the affiliate dashboard.
Don'ts
Use the keyword NordVPN* (or variations) on Google Adwords or other PPC platforms.
Share your direct affiliate link on Facebook (but you can and should share your website).
Add integrations to prohibited content (see the legal information below).
Mention other VPN services unless it’s comparison-style content.
Use old or obsolete NordVPN assets (all current assets are available here).
Legal requirements and assets
Prohibited content for integrations
Adult content.
Content that is defamatory, obscene, harassing, torturous, vulgar, invasive of privacy, or racially, ethnically, or otherwise objectionable.
Content that deliberately damages someone’s reputation.
Content that includes other sensitive topics.
YouTube, FTC, and CMA guidelines regarding influencer/online disclosures
YouTube: Paid Promotion Disclosures
YouTube: Creating Advertiser-friendly Content
FTC: Endorsement Guides
CMA (UK): Online Endorsement Guide
NordVPN assets
All our acceptable promotional material is available here.
Questions? We’re happy to help.
If you need anything, don’t hesitate to contact your partnership manager. We can provide you with an account to test our products and direct you to relevant landing pages. If you need ideas for content, take a look at our blog first.
Not an affiliate yet?
Click the button below, complete the form, and we’ll get in touch. You can also reach us at affiliate@nordvpnmedia.com.